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Hell on Heels: The Battle of Mary Kay
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Directed by Ed Gernon
In this broadly satirical TV biopic, Shirley MacLaine pulls out all the stops as legendary cosmetics queen Mary Kay Ash. In Citizen Kane fashion, Mary Kay relates her rise to the top of the home-beauty industry to an inquiring reporter (Rachel Crawford), never allowing an opportunity pass to emphasize how many doors she has opened for the working women of America. Ultimately, however, Mary Kay's predominance is threatened by a much younger (and shriller) rival, Jinger Heath (Parker Posey), whose BeautiControl company takes an enormous bite out of Mary Kay's share of the market. Caught in the middle is a slightly off-center beauty named Lexi Wilcox (Shannen Doherty). Hell on Heels: The Battle of Mary Kay originally aired on October 6, 2002. ~ Hal Erickson, All Movie Guide
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Review by All Movie Guide
All Movie Guide
is neutral about it.
Very much a piece with the similarly irreverent movies-of-the-week When Billie Beat Bobby and Behind the Camera: The Unauthorized Story of Three's Company, this warts-and-all period biopic of cosmetics queen Mary Kay takes a minor moment in pop culture history and elevates it to the level of broad, affectionate satire. If anything, Hell on Heels indulges in too much vamp-camp: The wild zooms, fractured-screen editing techniques, and swooning, jokey score occasionally reveal the filmmakers' desperation for laughs, even when the screenplay's epic accounts of back-stabbing are more than enough to hold any audience's attention. In fact, the casting alone could've carried the film, what with Shirley MacLaine digging into perhaps her ripest part since Terms of Endearment and Parker Posey providing the perfect counterbalance of frazzled, self-obsessed pluck. Thanks to their contributions and director Ed Gernon's fleet-footed sense of pacing, Hell on Heels hits far more often than it misses, providing the kind of trenchant humor last seen in such biting Americana parodies as Used Cars or The Positively True Adventures of the Alleged Texas Cheerleader Murdering Mom. ~ Michael Hastings, All Movie Guide
 

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