I’m F**cking Hating Kevin Smith
Here’s proof that Kevin Smith is the old and busted comedy filmmaker and Judd Apatow is the new hotness. Smith is totally biting Apatow’s meta, viral-marketing shtick with this video starring Seth Rogen and Elizabeth Banks, which is meant to promote Smith’s upcoming movie Zack and Miri Make a Porno. It is also meant to parody the continuing string of “I’m Fucking So and So” videos (Sarah Silverman fucking Matt Damon, Jimmy Kimmel fucking Ben Affleck, Karina Longworth fucking Diablo Cody — oh wait, that last one hasn’t happened yet).
First of all, just casting Rogen and Banks makes Zack and Miri appear like an Apatow-movie wannabe. Then referencing Apatow’s films — the very premise of the video mocks the premise of Knocked Up and obviously it literally references The 40 Year Old Virgin and Apatow himself — builds up that appearance more. Mind you, I’ve never been a big fan of Smith’s work, but he has been around longer and should be more original than this. Right?
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Originally posted on:
SpoutBlog
Posted
Friday, June 06, 2008 1:05 PM
Well, I won't argue that the video "Im Fucking Seth Rogan" was terrible (because it was...), but honestly Kevin Smith's raunchy dialoge and slacker characters came first in the mix. He started the path of explicit sexual conversations and pop-culture references. I would argue that Apatow is ripping off Smith but I really enjoyed The 40 Year Old Virgin and I LOVED Knocked Up. I think Apatow can be a little sweeter than Smith at times. It can be argued that both Apatow and Smith are ripping each other off but both of them produce hularious work. Not to mention that Smith had Rogan in mind when writing the srcipt for Zack and Miri Make a Porno before Knocked up. Honestly I love that there are two directors that take the risk of having this dialoge and raunch that's also sweet and has something to say.