Finally, a film that is genuinely creepy, that isn't Asian, and doesn't rely on gore or blood. It does cover the jump scare pretty well, but it's mood is so well maintained throughout that I'll forgive it that minor horror convention. It's one of the best ghost movies in a year with several other notably understated freak outs (the Mist, 1408). I wonder what sort of condition the project was in when Guillermo Del Toro got involved? His name definitely carries weight, it is the only reason it's gotten any kind of major release here in the States, after all. Or maybe it isn't, I'll have to look into that.
Suffice to say, you could find a lot worse ways to spend your movie money.